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Business Valuation

When business owners hear about “valuation,” two acronyms often come up: SDE (Seller’s Discretionary Earnings) and EBITDA (Earnings Before Interest, Taxes, Depreciation, and Amortization). Knowing the difference between them helps you pick the right metric—and avoid undervaluing or overpromising. Below is a basic “Business Valuation 101” explanation of both, when...