Understanding SDE, Multiples, and Market Timing
Seating is limited. Registration is handled securely through Eventbrite.
Most owners guess at their value. Buyers don't. This session shows you exactly how they arrive at a number, so you can influence it before you sell.
Seller's Discretionary Earnings is the foundation of every small-business valuation. See what gets added back, what doesn't, and where owners leave money on the table.
Why one business earns a 2.5x and another earns a 4x. Learn the factors that move your multiple up or down.
Same industry, same revenue, wildly different outcomes. We'll break down real examples.
Market timing, interest rates, and buyer appetite all affect what you can command. Know where the market stands today.
The financial, legal, and personal steps that protect your value, whether you sell next year or in five.
Every attendee gets time with the presenters to talk through their own situation. No pitch, just answers.
You want to understand what buyers will pay today, and what you can change to raise that number before you go to market.
You're not ready to sell, but you want a clear-eyed view of your value and how to build a more sellable company.
Not sure if this is you? Come anyway. If you own a privately held business, understanding your value is never wasted time.
Three hours, one clear takeaway: what your business is worth and what to do about it.
Arrive, grab lunch, and meet other Atlanta-area business owners thinking about their next chapter.
Eric Togneri walks through SDE, multiples, and market timing with real-world examples.
Bring your questions on valuation, financial planning, and legal readiness. All three presenters take the floor.
Private time with the presenters to discuss your specific business, timeline, and goals.
Three advisors who work on business exits every day, covering every angle of the decision.
A Certified Exit Planning Advisor with more than 25 years of experience helping owners understand how buyers value companies. Co-founder of the Exit Planning Exchange (XPX) Atlanta Chapter. BBA, University of Iowa; MBA, University of Pittsburgh.
Provides financial, retirement, and estate planning services, with decades of experience guiding clients through market cycles and business transitions. Angie covers what a sale means for your personal financial future.
Over 20 years advising on mergers and acquisitions, capital raises, and business reorganizations. Previously General Counsel for a senior living management platform. Scot covers the legal readiness every seller needs.
Exit On Top has helped privately held business owners understand, grow, and realize the value of their companies for more than two decades.
My clients are often surprised by the values that Exit On Top provides them. They came, they got the information they needed from my client, and within weeks had the value and a very thorough report in my client's hands.
Mark Oldenburg, AttorneyOldenburg & Stiner, P.C.
Free in-person event with lunch and a private strategy session. Seats are limited, so reserve yours today.
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