Event Cancelled Today's Sept 30 Atlanta event has been cancelled. We're sorry for the short notice. Join Eric Togneri, CEPA® live online instead. Register for Oct 13 or Oct 22 →
Cancelled Sept 30 · Atlanta

If You Sold Your Business in 2026, What Would Buyers Really Pay?

Understanding SDE, Multiples, and Market Timing

  • Wednesday, September 30, 2026Cancelled. Now available as free live webinars on Oct 13 and Oct 22.
  • Now online via ZoomOct 13 @ 11:00 AM ET or Oct 22 @ 1:00 PM ET · 30 minutes
  • Hosted by Eric Togneri, MBA, CEPAwith Angie Rehkop, ChFC®, CFP® and Scot Burton, Esq.

Same topic, same host, 30 minutes online. See both webinar dates or book a free strategy call.

What You'll Learn

The math buyers use before they ever make an offer

Most owners guess at their value. Buyers don't. This session shows you exactly how they arrive at a number, so you can influence it before you sell.

1

How SDE is really calculated

Seller's Discretionary Earnings is the foundation of every small-business valuation. See what gets added back, what doesn't, and where owners leave money on the table.

2

How multiples are determined

Why one business earns a 2.5x and another earns a 4x. Learn the factors that move your multiple up or down.

3

Why similar businesses sell for different prices

Same industry, same revenue, wildly different outcomes. We'll break down real examples.

4

What drives buyer demand in 2026

Market timing, interest rates, and buyer appetite all affect what you can command. Know where the market stands today.

5

What to do before you exit

The financial, legal, and personal steps that protect your value, whether you sell next year or in five.

★

Your free follow-up strategy call

After the webinar, book a private call with Eric to talk through your own situation. No pitch, just answers.

Who Should Attend

Built for owners who want to exit on their terms

You plan to sell in the next 1–5 years

You want to understand what buyers will pay today, and what you can change to raise that number before you go to market.

You're curious what your business is worth

You're not ready to sell, but you want a clear-eyed view of your value and how to build a more sellable company.

Not sure if this is you? Join anyway. If you own a privately held business, understanding your value is never wasted time.

Your Presenters

Valuation, financial planning, and legal, all in one room

Three advisors who work on business exits every day, covering every angle of the decision.

Eric Togneri

Eric Togneri

MBA, CEPA®
Founder, Exit On Top
Managing Director, Neri Capital Partners

A Certified Exit Planning Advisor with more than 25 years of experience helping owners understand how buyers value companies. Co-founder of the Exit Planning Exchange (XPX) Atlanta Chapter. BBA, University of Iowa; MBA, University of Pittsburgh.

Angie Rehkop

Angela "Angie" Rehkop

ChFC®, CFP®
Founder, Financial Care Providers

Provides financial, retirement, and estate planning services, with decades of experience guiding clients through market cycles and business transitions. Angie covers what a sale means for your personal financial future.

Scot Burton

Scot Burton

Corporate Attorney
Offit Kurman
M&A and Business Transactions

A corporate attorney with Offit Kurman, Scot has over 20 years of experience advising on mergers and acquisitions, capital raises, and business reorganizations. Previously General Counsel for a senior living management platform. Scot covers the legal readiness every seller needs.

Why Exit On Top

Valuation experts owners and their advisors rely on

Exit On Top has helped privately held business owners understand, grow, and realize the value of their companies for more than two decades.

1,000+
Business valuations completed
25+
Years of exit experience
CEPA®
Certified Exit Planning Advisor

My clients are often surprised by the values that Exit On Top provides them. They came, they got the information they needed from my client, and within weeks had the value and a very thorough report in my client's hands.

Mark Oldenburg, AttorneyOldenburg & Stiner, P.C.
Sept 30 event cancelled · Join us online

Find out what buyers would really pay for your business

Two free 30-minute live webinars with Eric Togneri, CEPA®. Pick the date that fits.

Prefer a private conversation? Book a free strategy call instead